Mission, Vision & Core Values


To unapologetically do the right thing in all that we do with purpose for individuals, communities, and the world.



We work hard every day to spread inspiration, motivation, and information to every corner of the world; so that all people might thrive.



Value Diversity: We are more than just the sum of our many parts. It’s our superpower — not just the right thing to do but how we win. Whether through diversity of background, experience, opinions, or views, it’s how we build sustainable organizations around the world.


Be Data-Driven: We take a logical and data-driven approach to decision making and measure effectiveness using quantifiable outcomes and metrics. We hold ourselves and our collaborative partners accountable to achieving goals.


Drive Innovation: It motivates action; to take risks, encourage curiosity and new ideas, learn from mistakes, and constantly strive to exceed expectations. Through innovation, we generate solutions for our customers and raise the bar on results.


Extend Compassion: We are kind and caring to everyone we encounter, working to center all voices.


Servant Leadership: We model demonstrated commitment that extends beyond one’s own self-interest; personal humility and service for the sake of a greater cause.